We believe everyone deserves
to love their smile.

 
 
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Who We Are

Founded in 1975, today Affordable Care, LLC is America’s largest dental support organization (DSO) focused on tooth replacement services, serving more than 320 dental practices across the United States. Each practice has an on-site dental laboratory, allowing the practice to provide same day dental services, including ULTIMATEFIT DENTURE℠ and AFFORDABLE IMPLANT PACKAGE℠. Affordable Care is the DSO for two top dental brands: Affordable Dentures & Implants and DDS Dentures + Implant Solutions.

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Business support for dentists. 

 
 
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 “Typically, in private practice, you'll need a minimum of $500,000 in loans to build up your practice. You have to pay for advertising and wait for patients to find you. But when you join Affordable Care as an Affordable Dentures & Implants practice owner, you sign your contract and walk into the building already set. You're not putting money down or getting a loan. Affordable Care has advertising in place to get the word out. You just hit the ground running. When you join, Affordable Care tells you it's all about the patients, and they mean it. It's almost like someone is giving you a practice and saying, 'Just go in there and make people happy.”

 
 

— Dr. Olajumoke O. Adedoyin, DDS, MICOI, MAAIP, Affordable Dentures & Implants Practice Owner, Cartersville, GA

 
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What We Do

From the Affordable Care Support Center, located in North Carolina’s Research Triangle Park (RTP), along with field-based teams, our employees provide business expertise and support services, including the AFFORDABLE IMPLANT PACKAGE℠, to dental practices across the U.S.

The Affordable Care team takes care of non-clinical duties so dentists can focus on treating patients. We provide 360-degree business support, including: 

 
 
Site Selection and Real Estate Management

Site Selection and Real Estate Management

 
Patient Services Support (Call Center, Online Appointment Scheduling and Appointment Reminders)

Patient Services Support (Call Center, Online Appointment Scheduling and Appointment Reminders)

Advertising and Marketing

Advertising and Marketing

 
Advanced Training and Continuing Education

Advanced Training and Continuing Education

IT Consulting Services

IT Consulting Services

 
Practice Operations Consulting

Practice Operations Consulting

Business Services (Finance & HR)

Business Services
(Finance & HR)

 
Innovative Equipment and Technology

Innovative Equipment and Technology

 
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“In Her Own Words”

Dr. Annette Pearson 
Our 360-degree business support includes everything from payroll to insurance to advertising — and more — allowing our affiliated practice owners, like Dr. Annette Pearson, to focus solely on what they love about dentistry.

 
 

How We Do It

 
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Our Executive Team

Gene Kirtser, Chief Executive Officer  Gene Kirtser joined Affordable Care in 2017. He previously spent 10 years as the President and CEO of ROi, a leading healthcare supply chain company. Gene has over 25 years of diverse business experience in the healthcare industry, having served on both the provider and supplier sides. Prior to ROi, Gene worked at Baxter/Allegiance/Cardinal, ChoicePoint Health Systems, Maxxim Medical, and SRI Surgical. Gene holds a Bachelor of Science in Finance from Miami of Ohio University.

Gene Kirtser, Chief Executive Officer
Gene Kirtser joined Affordable Care in 2017. He previously spent 10 years as the President and CEO of ROi, a leading healthcare supply chain company. Gene has over 25 years of diverse business experience in the healthcare industry, having served on both the provider and supplier sides. Prior to ROi, Gene worked at Baxter/Allegiance/Cardinal, ChoicePoint Health Systems, Maxxim Medical, and SRI Surgical. Gene holds a Bachelor of Science in Finance from Miami of Ohio University.


Cindy Klein, Chief Information Officer  Cindy Klein joined Affordable Care as Chief Information Officer in 2019. Prior to joining Affordable Care, Cindy served at Senior Vice President and Chief Medical Information Officer for United Surgical Partners International (USPI), which operates one of the nation’s most successful ambulatory surgical networks. Her career has been focused in the healthcare space with 20 years’ experience in health systems and practice management. Cindy is an active community volunteer and civic leader.

Cindy Klein, Chief Information Officer
Cindy Klein joined Affordable Care as Chief Information Officer in 2019. Prior to joining Affordable Care, Cindy served at Senior Vice President and Chief Medical Information Officer for United Surgical Partners International (USPI), which operates one of the nation’s most successful ambulatory surgical networks. Her career has been focused in the healthcare space with 20 years’ experience in health systems and practice management. Cindy is an active community volunteer and civic leader.


Kevin Hudi, Vice President,  Laboratory Excellence  Kevin Hudi joined Affordable Care in 2018. Kevin spent the first nine years of his professional career at General Motors in operations and manufacturing leadership positions, followed by the last 15 years in the dental industry, most recently in charge of operations at Dental Services Group (DSG). Kevin holds a lean six sigma black belt certification and received his Bachelor’s Degree in Business Administration from the University of Hawaii.

Kevin Hudi, Vice President,
Laboratory Excellence

Kevin Hudi joined Affordable Care in 2018. Kevin spent the first nine years of his professional career at General Motors in operations and manufacturing leadership positions, followed by the last 15 years in the dental industry, most recently in charge of operations at Dental Services Group (DSG). Kevin holds a lean six sigma black belt certification and received his Bachelor’s Degree in Business Administration from the University of Hawaii.


Sean Malloy, Vice President, Operations  Sean joined Affordable Care in 2019 with Affordable Care’s acquisition of DDS Dentures + Implant Solutions. Sean held several leadership roles throughout his 11 year career with DDS including General Counsel, COO and CEO. In his current role, Sean works closely with all DDS clinic managers and provides leadership for DDS patient relations. Sean graduated from the University of Oklahoma with a Bachelor’s Degree, Juris Doctor and Master of Business Administration.

Sean Malloy, Vice President, Operations
Sean joined Affordable Care in 2019 with Affordable Care’s acquisition of DDS Dentures + Implant Solutions. Sean held several leadership roles throughout his 11 year career with DDS including General Counsel, COO and CEO. In his current role, Sean works closely with all DDS clinic managers and provides leadership for DDS patient relations. Sean graduated from the University of Oklahoma with a Bachelor’s Degree, Juris Doctor and Master of Business Administration.


Will Johnson, Vice President, Strategy & Business Development  Will Johnson joined Affordable Care in 2016 as Director of Strategic Initiatives and Innovation. He previously worked at Medidata Solutions, a leading provider of software-as-a-service solutions to the life sciences market, where he held various roles in strategy and corporate development. Will holds a Master of Business Administration from Harvard University and a Bachelor of Arts from University of North Carolina at Chapel Hill.

Will Johnson, Vice President, Strategy & Business Development
Will Johnson joined Affordable Care in 2016 as Director of Strategic Initiatives and Innovation. He previously worked at Medidata Solutions, a leading provider of software-as-a-service solutions to the life sciences market, where he held various roles in strategy and corporate development. Will holds a Master of Business Administration from Harvard University and a Bachelor of Arts from University of North Carolina at Chapel Hill.


Dr. Anthony Naranja, Chief Clinical Officer  Dr. Anthony Naranja was named Chief Clinical Officer of Affordable Care in 2018. Dr. Naranja has a 20-year history as a dentist, consultant, leader and public speaker, who has effectively created and launched clinical models that optimize dental practice operations. He joined Affordable Dentures & Implants as the Practice Owner of the Colorado Springs, Colorado practice. Dr. Naranja’s practice is a top performer within the Affordable Dentures & Implants affiliated network.

Dr. Anthony Naranja, Chief Clinical Officer
Dr. Anthony Naranja was named Chief Clinical Officer of Affordable Care in 2018. Dr. Naranja has a 20-year history as a dentist, consultant, leader and public speaker, who has effectively created and launched clinical models that optimize dental practice operations. He joined Affordable Dentures & Implants as the Practice Owner of the Colorado Springs, Colorado practice. Dr. Naranja’s practice is a top performer within the Affordable Dentures & Implants affiliated network.


Andy Oreffice, Chief Compliance Officer  Andy Oreffice joined Affordable Care in 2019. Most recently, he served as Chief Compliance Officer for Benevis, a DSO that serves more than 150 practices across the U.S. Andy built the company’s state and federal government relations department, and industry leading compliance and quality program. Andy holds a Bachelor’s Degree in Industrial Management from Purdue University and a Master of Business Administration from Arizona State University.

Andy Oreffice, Chief Compliance Officer
Andy Oreffice joined Affordable Care in 2019. Most recently, he served as Chief Compliance Officer for Benevis, a DSO that serves more than 150 practices across the U.S. Andy built the company’s state and federal government relations department, and industry leading compliance and quality program. Andy holds a Bachelor’s Degree in Industrial Management from Purdue University and a Master of Business Administration from Arizona State University.


David Slezak, Chief Legal Officer  David Slezak joined Affordable Care in 2012. He has more than a dozen years of experience leading the legal functions of large dental support organizations (DSOs) and is heavily involved in the DSO industry’s government affairs efforts. David holds a Bachelor’s Degree in Economics and Business Administration from Baldwin-Wallace University and a Juris Doctor from Case Western Reserve University School of Law. David is licensed to practice law in several states.

David Slezak, Chief Legal Officer
David Slezak joined Affordable Care in 2012. He has more than a dozen years of experience leading the legal functions of large dental support organizations (DSOs) and is heavily involved in the DSO industry’s government affairs efforts. David holds a Bachelor’s Degree in Economics and Business Administration from Baldwin-Wallace University and a Juris Doctor from Case Western Reserve University School of Law. David is licensed to practice law in several states.


Karol Twilla, Vice President, East Region  Karol Twilla joined Affordable Care in 1995 as the Director of Patient Services. She was the first operations consultant for Affordable Care, then went on to continue advancement in operations before assuming her current role. Prior to joining Affordable Care, Karol worked at South Carolina Department of Health and Environmental Control. Karol holds a Master of Health Administration from the University of South Carolina and a Bachelor’s Degree from University of Northern Iowa.

Karol Twilla, Vice President, East Region
Karol Twilla joined Affordable Care in 1995 as the Director of Patient Services. She was the first operations consultant for Affordable Care, then went on to continue advancement in operations before assuming her current role. Prior to joining Affordable Care, Karol worked at South Carolina Department of Health and Environmental Control. Karol holds a Master of Health Administration from the University of South Carolina and a Bachelor’s Degree from University of Northern Iowa.

 
Trent Rentfrow, Chief Financial Officer  Trent Rentfrow joined Affordable Care in 2018. Trent’s experience includes working with doctors in a retail healthcare model, most recently serving as Senior VP of Finance at Luxottica, a publicly traded $9.6B manufacturer and retailer of eyewear with over 4,500 stores across the U.S. His experience also includes serving as VP of Finance and Divisional VP of Strategic Planning for Foot Locker. Trent earned a Bachelor’s Degree in Accounting from Illinois State University.

Trent Rentfrow, Chief Financial Officer
Trent Rentfrow joined Affordable Care in 2018. Trent’s experience includes working with doctors in a retail healthcare model, most recently serving as Senior VP of Finance at Luxottica, a publicly traded $9.6B manufacturer and retailer of eyewear with over 4,500 stores across the U.S. His experience also includes serving as VP of Finance and Divisional VP of Strategic Planning for Foot Locker. Trent earned a Bachelor’s Degree in Accounting from Illinois State University.


Matt Stringer, Chief Marketing Officer  Matt Stringer joined Affordable Care in 2018. Matt brings a wealth of experience and extensive industry knowledge with multi-channel retail organizations. He most recently served as Executive Vice President of Marketing for Tailored Brands, Inc., North America’s largest specialty retailers of men’s apparel with over 1,400 retail stores across North America. Matt has a Bachelor’s Degree in English and Communication Studies from University of North Carolina at Chapel Hill.

Matt Stringer, Chief Marketing Officer
Matt Stringer joined Affordable Care in 2018. Matt brings a wealth of experience and extensive industry knowledge with multi-channel retail organizations. He most recently served as Executive Vice President of Marketing for Tailored Brands, Inc., North America’s largest specialty retailers of men’s apparel with over 1,400 retail stores across North America. Matt has a Bachelor’s Degree in English and Communication Studies from University of North Carolina at Chapel Hill.


Jeremy Reynolds, Chief Human Resources  Jeremy Reynolds joined Affordable Care in 2018. Jeremy was most recently in charge of Human Resources for 7,500 employees, across 40 states, at GRIFOLS, a global leader in blood banking, laboratory operations and protein therapeutics. Jeremy earned a Bachelor’s Degree in Business Information Technology from Virginia Tech and a Master of Business Administration (MBA) in Strategy & Leadership from University of North Carolina at Chapel Hill.

Jeremy Reynolds, Chief Human Resources
Jeremy Reynolds joined Affordable Care in 2018. Jeremy was most recently in charge of Human Resources for 7,500 employees, across 40 states, at GRIFOLS, a global leader in blood banking, laboratory operations and protein therapeutics. Jeremy earned a Bachelor’s Degree in Business Information Technology from Virginia Tech and a Master of Business Administration (MBA) in Strategy & Leadership from University of North Carolina at Chapel Hill.


Ned Turner, Vice President, West Region  Ned Turner joined Affordable Care in 2018. Ned brings a wealth of field leadership experience to his role, as he leads the West Region field team that supports Affordable Dentures & Implants practices. Ned served as Senior VP of Global Sales at Medline, a $10 billion international manufacturer and distributor of medical products to hospitals. Ned holds a Bachelor of Science in Marketing and Management from Indiana University Bloomington and a Lean Certification from the Kaizen Institute.

Ned Turner, Vice President, West Region
Ned Turner joined Affordable Care in 2018. Ned brings a wealth of field leadership experience to his role, as he leads the West Region field team that supports Affordable Dentures & Implants practices. Ned served as Senior VP of Global Sales at Medline, a $10 billion international manufacturer and distributor of medical products to hospitals. Ned holds a Bachelor of Science in Marketing and Management from Indiana University Bloomington and a Lean Certification from the Kaizen Institute.